Introduction to Salesforce, Customer Relation Management, Cloud Computing, What is Salesforce CRM, create and distribute custom Applications.
Prerequisites to learn Salesforce:
Knowledge of cloud computing is essential to understanding the environment and its architecture. Knowledge of databases is essential to understand how the data is stored, retrieved, and manipulated.
From a high-level point of view, Salesforce has two career paths – Administrator and Developer.
Salesforce development is all about coding. You should write code if you are a Salesforce developer. The coding name in Salesforce development is called “Apex”. We need a little bit of programming knowledge to write apex code (like Java or .net).
Salesforce administration has no coding, it contains functional tasks. You need to deal with functional concepts. If you have good experience in the sales and marketing field then you absolutely eligible to learn Salesforce admin.
Introduction to Salesforce
Before you start learning Salesforce, let’s understand –
CRM stands for “Customer Relationship Management” and it’s software that stores customer contact information like names, ages, addresses, phone numbers, and email ids, as well as keeps track of customer activity like website visits, messages, phone calls, emails, and more.
Cloud computing is the delivery of computing services like servers, storage, process, databases, networking, software, analytics, and intelligence, over the Internet (“the cloud”).
Cloud Computing Examples:
- Software-as-a-Service (Saas): Salesforce
- Infrastructure-as-a-Service (Saas): DigitalOcean
- Platform-as-a-Service (Saas): AWS
- File Sharing + Data Storage: Dropbox
- Big Data Analysis: Civis Analytics
- Data Governance: Carbonite
- Cybersecurity: Forcepoint
- Email Service – Gmail
- Social Network – Facebook
Software as a service (SaaS) is a software distribution model in which a cloud provider hosts applications and makes them available to end-users over the internet.
What is Salesforce?
Salesforce (www.salesforce.com) is an IT company and its primary software name is also salesforce.
Salesforce Company – Salesforce Inc is a famous American cloud-based software company that provides CRM services. The company was founded in 1999 by former Oracle executive Marc Benioff.
Salesforce Software – Salesforce is a cloud-based Customer Relationship Management (CRM) software for managing customer relationships and integration with other systems. This Saas tool helps to create custom solutions for marketing, sales, services, and eCommerce as per business requirements.
Salesforce has more than 800 applications to support various features. It has now expanded from just CRM to offer multiple products.
Features of Salesforce:
Salesforce has started as a CRM (Customer Relationship Management) platform, but now it has extended its services in various fields, from Artificial Intelligence to the Internet of Things.
- Account and Contact Management
- Opportunity Management
- Sales Collaboration
- Sales Performance Management
- Lead Management
- Salesforce Mobile App
- Workflow and Approvals
- File Sync and Share
- Sales Forecasting
- Reports and Dashboards
- Email Integration
- Territory Management
- Partner Management
Service Nature of Salesforce:
- No installations, setup, or download required. Just Log in and use software across the Cloud.
- In this kind of software service, no separate platform is required. You can use the developer’s code to create and deploy applications.
- No hardware or software installations are needed as your data and applications are stored securely on the Salesforce cloud.
Difference between Traditional CRM and Salesforce CRM:
- Traditional CRM is hosted on the server of the firm while Salesforce CRM is hosted on a cloud.
- It is difficult to learn traditional CRM unlike Salesforce, which is easy to use and understand.
- Traditional CRM takes a longer time and cost to set up when compared to Salesforce CRM.
Popular Salesforce Products to amplify your business:
1. Sales Cloud
2. Service Cloud
3. Marketing Cloud
4. Community Cloud
5. Analytics Cloud
6. Commerce Cloud
7. App Cloud
8. IoT Cloud
9. Health Cloud
Salesforce Certifications are known to be industry-recognized standards, and not merely qualification, as it verifies if one is skilled in a specific field within Salesforce or not.
Best Salesforce Certifications are:
1. Salesforce Administrator
2. Salesforce Platform App Builder
3. Salesforce Architect
4. Salesforce Consultant
5. Salesforce Developer
6. Salesforce Marketing Cloud
7. Salesforce Pardot
Apex is a proprietary language developed by Salesforce.com. It is a strongly typed, object-oriented programming language that allows developers to execute flow and transaction control statements on the Force.com platform server in conjunction with calls to the Force.com API.
Visualforce is the framework introduced by Salesforce, which enables the developers to create custom user interfaces that can work on the lighting platform.
Salesforce contains its own compiler to compile the Apex programs and VisualForce Pages.
Salesforce Platform (also known as Force.com) is a platform as a service (PaaS) that allows developers to create add-on applications that integrate into the main Salesforce.com application.
Introduction to Salesforce for Beginners.
Software Testing Tutorials (Manual Testing, Selenium, UFT/QTP, JMeter, Java, Python, VBScript, and SQL)